- Klapparstígur 25, 101 Reykjavík
- [email protected]
- +354 45 40 222
First and foremost, we are here to help every fun traveller that is on his way to Iceland to make the absolute most out of the long awaited Iceland holiday. Join our local tours to explore Reykjavik in the funnest way possible, meet new friends and get to know our true culture by experiencing it first hand.
Wake Up Reykjavik was founded in early 2014, run by best friends and a small team of awesome locals. Wake Up Reykjavik soon got known for our signature tour, the Reykjavik Food Walk tour tour and it is safe to say that it is by far the most delicious tour in Iceland.
Today, it is the no.1 rated tour in Iceland on TripAdvisor.
Scroll down to meet the friendly locals of Wake Up Reykjavik.
Presenting Daníel, or simply "Dan," the guy who made The Reykjavík Food Walk come to life! Together with his best friend, Egill, they laid the foundation of the company, conducting all the tours themselves in the early days, and always together.
A devoted family man at heart, Dan loves spending time with his girlfriend, young son and two adorable pugs. But Dan's interests extend beyond the realms of food and family. A sociable personality, he loves to spend time with friends, whether it's out on the golf course perfecting his swing, casting a line in the tranquil Icelandic waters, or letting loose at a lively party, if you play ABBA, you will for sure see him on the dance floor!
Though he now works primarily behind the scenes at the office making sure everything runs smoothly, Dan's vision and values continue to shape the company's values, ensuring every food tour encapsulates the original spirit of The Reykjavík Food Walk.
The Ying to Dan's Yang, here we introduce a man with a lot of charm, charisma, and wit who also started the company along with Dan. A country boy with a physical figure equivalent to Hercules who found his way Reykjavik to pursue his wildest dreams, is now living large and taking charge with miss Iceland on his left lap and their chihuahua on right.
Egill is a man of many talents such as doing back flips on snowboards, collecting ridiculous hats from all over the world but the most important growing talent is definitely his ping pong skill which is currently going through the roof.
Office Legend & Content Queen
Meet Guðný, our content queen! She originates from Hafnarfjörður, but now calls vibrant Reykjavík her home. Armed with a solid background in marketing and business studies, Guðný masterfully crafts engaging, insightful and (hopefully) fun content for our food tours.
Her name might look tricky but we just call her Good-Knee, easy right? She is a true connoisseur of all things culinary. She relishes every aspect of food and drink, as well as the rich culture that surrounds them. This passion translates into her work, where she infuses each tour with a wealth of information, making them not just a feast for the palate, but also for the mind.
When she's not shooting videos for our socials, Guðný is deeply involved in the world of events here in Iceland. She works with a range of Icelandic artists hosting fun events and concerts, so ask her if anything cool is on the agenda during your stay here!
Heidi is a true city girl from Reykjavík! With a background in journalism, film, and writing, she brings a sharp intellect and a creative spirit into our office team that ensures that our food walks run smoothly!
As a passionate wine enthusiast, Álfheiður has a deep appreciation for the finer things in life, particularly when they are paired with a delectable charcuterie board. She is on the mission to find the best charcuterie board in the world and if you have any tips for her, she sure would love to hear them.
As the point of contact for our office, Álfheiður is likely to be the friendly voice responding to your emails. With her dedication to excellent customer service and her expansive knowledge of our tours from being one of our top foodie guides for a long time, she ensures that your culinary journey begins on a high note, even before it officially starts.
Meet our office guy Sindri, his upbeat personality and vibrant energy earned him his nickname "Sparky”, and in a true sparkling manner, he lights up every room he enters and infuses our workplace with a bright and lively spirit.
Born and raised in the vibrant city of Reykjavík, Sindri's local knowledge and zest for life inject a dose of excitement into every food tour we curate and every email we send out. As a passionate videographer and photographer, Sindri brings a creative perspective to our team.
Sindri is always in the loop about the city's lively social scene, so if you are looking for a good time in the city, Sparky is your guy!
Office Joker & Ambassador of Good Vibes
A few dedicated Star Wars fans in our awesome Wake Up team adopted this sad Stormtrooper just to cheer him up a few years ago and he has sticked with us ever since.
He & his fellow troops from the Death Star have remained unemployed after the original death star was destroyed in 1977 by the young pilot Luke Skywalker who was really strong with the Force.
Today, the Stormtrooper is all cheered up and happy and he is the office joker at Wake Up Reykjavik. Furthermore, if anyone is in need for a quick stress release - Then he is always up for a good ping pong game.
Food Tour Guide
Meet Ben, A devoted food and drink lover, Ben not only savours a wide variety of dishes but also enjoys whipping up delectable meals at home. His passion for cuisine is palpable in each food tour, and if you ask him nicely he just might show you a picture of what he has been cooking up lately.
Ben is the epitome of energy and charisma, infusing every tour with a sense of fun, hilarious stories and enthusiasm. A family-oriented man and a loyal friend, Ben treasures the time he spends with his loved ones. This sense of camaraderie extends to his food tours, where he treats every guest as a friend joining him on a gastronomic adventure.
When he's not guiding food tours or creating culinary masterpieces at home, Ben loves to bike through the breathtaking scenery of Iceland. On clear days, he can be found pedaling along the country's rugged trails, soaking in the beauty of the landscapes. With Ben as your guide, you're not just embarking on a food tour – you're joining in on a celebration of good food with great company.
Food Tour Guide
Meet Móði, a steadfast member of our food tour guide team for several years now. Much like his namesake from Nordic mythology, Móði embodies the formidable strength of Iceland's ice and fire. Though, in truth, his origin is a tad less mythical – he hails from Breiðholt, a suburb of Reykjavík. Born and raised in this vibrant city, he carries the spirit of Reykjavík in every stride.
Currently holding the title of the Junior Bodybuilding Champion of Iceland, so don't be taken aback by his appearance - his physique indeed mirrors his title. Móði brings an imposing physical presence to our team.
But don't let his imposing exterior fool you! Beneath his saga-like Viking facade lies a man with a heart as warm as an Icelandic hot spring. A devoted family man, Móði cherishes his time spent with his beloved family and feline companions, Snúlla (snuggles) and Blíða (sweetheart).
Food Tour Guide
Meet Dagur, whose name fittingly translates to "Day" in Icelandic, since he makes every day in Reykjavík better. Having been a vital part of our team for several years, Dagur's expertise shines through, making each culinary journey an enlightening and enjoyable experience.
In addition to his role as a food guide, Dagur is a recognized sports reporter, renowned for his insightful interviews with athletes. His hand, often seen holding a microphone during these interviews, has become quite famous in its own right!
Dagur's talents aren't confined only to the culinary and sporting world. He's also a comic book writer who credited along with his friends the first-ever Iceland's superhero comic book featuring The Landverðir. His creativity and storytelling prowess bring a dash of the extraordinary to every food tour.
Indeed, Dagur is our very own Food Walk Superhero, with Dagur at the helm, every food tour becomes a thrilling saga, a journey through the flavors of Reykjavík that you'll remember long after the day has ended.
Food Tour Guide
You might have heard about Loki, the Norse god of mischief, not get ready to meet his good-willed brother Noki! Before Nökkvi joined our foodie team he worked at the famous Hot Dog Stand here in Iceland where he earned the title as the fastest hot dog maker in the world and his skills in whipping up this beloved street food has come in handy on the tours when the line becomes too long!
Noki's interests aren't confined to the culinary world. He is currently immersing himself in the whimsical world of balloon artistry, honing his skills to become a balloon expert. How cool is that?
As a child, Noki also had a taste of the limelight, starring in an Icelandic movie. This experience has imbued him with a natural charisma and storytelling ability that shine through during his tours. So ask him for an autograph on the tour, in case he reignates his old passion for acting!
Food Tour Guide
Introducing Stefán, a true consummate connoisseur of food and beer, who brings a dash of drama to our culinary tours. As an aspiring actor studying theatre in Iceland, he infuses every food walk with a sense of theatricality, making your culinary journey as entertaining as it is delicious, and boy is it a great mix!
Stefán's talents extend beyond the culinary and theatrical. He's also a passionate karaoke enthusiast, with "Does Your Mother Know?" by ABBA topping his favourite song list. If you manage to get some drinks for him on your tour, you might just be treated to an impromptu performance at the end of your food walk.
For such a young man he has an very ambitious 10 year plan, so definitely ask him about it (spoiler alert, it includes becoming the president of Iceland).
With Stefán, every tour is an eclectic mix of food and fun. There truly is no guide just like our Stevie boy!
Food Tour Guide
Say hello to Jökull, whose name fittingly translates to 'Glacier'. Much like the majestic glaciers of Iceland, Jökull is a force to be reckoned with on our food tour team, bringing a cool and captivating presence to every tour he leads.
Born into a musical family, as the son of an iconic Icelandic punk artist, Jökull inherited a rich musical heritage. Since he plays more than seven instruments himself!
Jökull's charm and vivacious personality are the keys to his popular tours. He effortlessly infuses each food walk with a rhythm and energy that are as infectious as they are enjoyable.
Food Tour Guide
Meet Vigdís, our captivating food tour guide with a flair for the dramatic. A graduate from the esteemed Academy of Arts in Iceland, Vigdís brings the same energy and passion she has for acting to her role as a guide, ensuring every food tour is as engaging as it is delicious.
Currently, Vigdís is dazzling audiences in a play based on the Icelandic Sagas. Her deep knowledge of these ancient stories brings a historical dimension to her tours, offering guests a taste of Iceland's rich cultural tapestry alongside its delectable cuisine.
Vigdís enjoys nothing more than the company of her weiner dog Karó. Her love for her four-legged companion is only rivalled by her devotion to Pepsi Max, her go-to beverage and a habit she often jokes about, calling herself a "Pepsi Maxaholic."
Food Tour Guide
Mundi, affectionately known as "Minty," your friendly and lovable culinary companion in Reykjavík. His warm personality and upbeat spirit create an atmosphere of joy and camaraderie on every food tour, making your experience truly unforgettable.
Mundi's zest for life extends beyond food and into his passion for fitness. A dedicated gym enthusiast, he can often be found sculpting his physique and striving for peak performance. But Mundi isn't all about fitness and food – he's also a lover of dance! His rhythmic talent brings a lively energy to every tour so who knows, you might even learn a dance step or two along the way!
As if his talents weren't impressive enough, Mundi also works as massage therapist, offering healing touch and relaxation to those in need. With his combination of charm, culinary expertise, fitness acumen, and healing hands, Mundi might just be the embodiment of the perfect man. So you just know, he is the perfect guide!
Food Tour Guide
Introducing Ásthildur, our culinary guide extraordinaire, whose name fittingly translates to the goddess of war. Born and raised in the rugged beauty of Iceland's Westfjords and up in the North, she brings an authentic Icelandic spirit to every tour.
Aside from her role as a food guide, Ásthildur is also a part of a local television station crew, a job that has taken her across the breathtaking expanse of Iceland. Her travels have given her an intimate knowledge of the country and locals, a treasure trove of stories and experiences she eagerly shares on her tours.
Currently, Ásthildur is nurturing her artistic side at the Icelandic Film School where she studied acting and movie production. As a self-proclaimed foodie, Ásthildur relishes trying new things, a passion reflected in her curated culinary adventures. Her infectious enthusiasm for food guarantees that each tour is a feast for the senses. When you join Ásthildur on a foodie tour, you'll discover not just the flavours of Iceland, but also its vibrant culture, stunning landscapes, and the warm spirit of its people.
Food Tour Guide
Meet Alma, your quintessential Icelandic city girl, born and bred in the heart of Reykjavík. Despite a brief stop in the UK, she is a true Reykjavík local, embodying the city's vibrant spirit and charm.
Alma recently became the proud roommate of a playful kitten, Manda ( Almond). During your food tour, you may be treated to a humorous anecdote or two about Manda's latest escapades and if you ask nicely, you might see a photo of her furry companion (spoiler alert, she is very cute).
A fervent lover of socialising over drinks, Alma is fond of both beers and whiskies. So use the time you have with her on the tour to inquire about her favourite local pubs or the best spots to enjoy a rich, smooth whiskey. If you're part of a lively group, she might even join you for a drink!
Food Tour Guide
Get ready to meet Pétur, a man who was seemingly born to guide our culinary tours. With a heritage rooted in Reykjavík but raised amidst the rich culture of France, he brings an international palate to our team of foodies, enriching each tour with his unique Peter flair!
Pétur's passions lie in savouring gourmet food and engaging with diverse cultures through his travels, and also his job! These interests, coupled with his warm and outgoing personality, made him a natural fit to our team. He is as enthusiastic about introducing you to the flavours of Reykjavík as he is about learning your own culinary traditions.
During the day he works in the financial districts of Reykjavík in an office job, so as soon as he is done there he eagerly awaits the opportunity to guide you through the city's culinary delights.